The Annual Gourmet Britain Survey Is Now Live! Share your views to help support the hospitality industry

5 reasons to take our annual hospitality survey today

Every year, the Greatest British Co. runs a nationwide hospitality survey where we ask you, the customer, how your dining out, food shopping, cooking and holiday habits have changed in the last 12 months.

Your input and feedback is more valuable than you can imagine. With your responses, we can identify important consumer trends and share this vital knowledge with the chefs, venues, cookery schools and producers we support.

While most venues have now been re-open for quite some time, there are still many challenges on the horizon – and understanding the habits and opinions of their customers will be invaluable to helping them adapt to these challenges.

If you’re still not convinced, here are 5 reasons why you should take the survey today:

#1. You’ll be helping the hospitality industry | The hospitality sector still needs our support; by taking the survey, you’ll be giving them a much better idea of what you – the customer – wants, and how the pandemic has changed your buying habits.

#2. It’s completely anonymous | The survey is entirely anonymous; you can enter your email address to receive the survey results from us, only if you choose to do so.

#3. You could learn something new, too | As well as sharing our survey results with our industry partners, you can select to have the results sent to you, too. Over the years, we’ve uncovered some fascinating new trends and insight – such as which English wine is the nation’s favourite, and which parts of the UK people most want to holiday in.

#4. It’s quick to complete | Completing the survey takes less than 10 minutes; the same time it takes to put a pot of fresh coffee on.

#5. You could win something wonderful | as a thank you for taking part, if you choose to provide your email address, we’ll send you a £10 online gift voucher to spend in our shop before Christmas. We’ll also enter you into our prize draw to win a fabulous foodie gift or experience, worth £200.


Click here to take the survey now.